Nitin Pai
Nitin is the co-founder of Exhibit-360. He currently leads cross functional teams to plan and deliver client projects at Exhibit 360. He started his entrepreneurial journey during his MBA days along with Navin. He was inspired to build an organization of purpose and meaning. His passion for technology and innovation is what drives him to deliver value in his work. Over the years he has achieved tremendous success serving the tradeshow and marketing needs of B2B companies. He detests limiting himself and dares to dream big. His self-belief and go-getter attitude is what propels him forward.
Industry Trends | 21 Sep, 2023 | 12 min read
Making an Effective Product Demo: A Step-by-Step Guide
You know when you walk into a supermarket, shuffling up and down the aisle, checking off things from your list of groceries, and you come across a table decorated with fiesta memorabilia? The person at the table hands you a tortilla chip with some salsa in a paper cup. You try the salsa, and you like it. You discard the paper cup and leave with two jars of salsa towards the checkout counter. If you’ve ever been in this scenario or something similar, you just got a product demo. And chances are
Industry Trends | 20 Sep, 2023 | 11 min read
Key Augmented Reality Stats You Should Know In 2023
Undoubtedly, augmented reality is an exciting piece of modern technology. You may remember it from Hollywood movies like Iron Man, where Tony Stark redesigns his suit on a holographic model. The fascinating thing is it is available in real life. And recent augmented reality stats prove that this technology has impacted several industries. To explain AR in brief, it is a technology that projects computer-generated visuals on top of the real world. It is one of the most popular forms of immersive
3D Solutions | 04 Sep, 2023 | 5 min read
The 6 Best 3D Product Configurators 2023
A product configurator is a tool specifically designed and tuned to a user's needs, helping them purchase products they create. This is a coveted tool that, if used correctly, will drive traffic, whether they are just ‘adding-it-to-cart’ or making an actual purchase. Multiple brands have shifted their focus to hosting product configurators on their websites, apps, and more. This lets customers design, personalise, and visualise products in real-time. In today's business scenario, a 3D business
3D Solutions | 25 Jul, 2023 | 14 min read
Sales Configurator vs Product Configurator: Which is the Best for You?
Sales configurators and product configurators are like the dynamic duos of B2B product marketing. They're the go-to tools when it comes to giving customers what they want and streamlining the sales process. So, what makes these configurators so special? Well, sales configurators are all about sealing the deal. They're the secret sauce that helps businesses make those sales pitches irresistible. On the other hand, product configurators are all about turning dreams into reality. They let customer
Industry Trends | 25 Jun, 2023 | 8 min read
6 Examples of Brands That Use Product Configurators
Let us paint you a picture. You have a desire for a good pair of kicks. You know your design, colour tone, laces, and even the soles. The problem is that you can’t find the exact pair you made up in your head anywhere. What does one do in this situation? Well, the choices are simple – you either settle for what is available in the market or search for a brand that allows you to customise the shoes as per your taste. Many businesses today are integrating product configurators in their business s
3D Solutions | 25 May, 2023 | 10 min read
Why do Customers Prefer 3D Product Configurators?
With the rise of e-commerce and social media, customers now have access to unprecedented information and choice. They can easily compare prices, read reviews, and research products before making a purchase. As a result, they expect more from brands than just a generic message or product. They want a personalised experience that speaks to their specific needs and caters to their interests. Needless to say, this expectation, mixed with advancements in technology, has led to a shift from a one-size
3D Solutions | 02 May, 2023 | 9 min read
4 Ways 3D Product Configurators Are Aiding Digital Marketing
Digital marketing has come a long way since its inception in the early 1990s. From basic website design to sophisticated data analytics and machine learning algorithms, the evolution of digital marketing has been fueled by technological advancements and changing consumer behaviour. One recent development that has gained significant attention is the onset of 3D product configurators. These tools are changing how businesses approach digital marketing, offering customers a more immersive and intera
3D Solutions | 20 Mar, 2023 | 7 min read
Why Are Automobile Companies Embracing Virtual Experiences?
The automobile industry is one of the largest industries in the world that is constantly evolving with the help of advances in technology and changes in customer preferences. A study indicates that India’s automotive market, valued at $100 billion in 2021, is expected to reach $160 billion by 2027. One of the main reasons for this growth is the introduction of virtual experiences in the automobile industry. Digital experiences have taken over almost every aspect of the automobile industry, from
3D Solutions | 20 Feb, 2023 | 7 min read
Are 3D Product Explorers & 3D Product Configurators Similar?
With the influx of start-ups today, many brands and businesses are selling similar products and services. In this competitive market, brands must up their product presentation game to stand out from the other players in the market. One of the essential ways to do this is by leveraging the latest technology and trends. We live in a digital age, and every individual today can easily access their devices - mobile, tablet or desktop - to shop online. It’s critical for businesses to understand the im
3D Solutions | 01 Feb, 2023 | 10 min read
Here’s How Virtual Showrooms Enhance Product Presentation
Many businesses and brands are selling similar products in today’s competitive market. This makes it imperative for brands to have exceptional product portrayal practices to create a higher impact. Moreover, businesses inculcating unique ways to showcase their products will attract and hold a customer’s attention for longer. A good product presentation also assists buyers in comprehending the product better, which leads to increased purchase confidence and product sales. Therefore, businesses sh
3D Solutions | 16 Jan, 2023 | 7 min read
How Product Customisation is Elevating Customer Experience
In a competitive world, buyers are often spoilt for choice and establishing dominance in your industry can be overwhelming. To stay assertive, brands and businesses need to ensure that they provide exceptional customer experiences. This enables them to shine through in staying relevant and credible among tough competition. Moreover, to really impress your customers, you need to experiment with new ways of showcasing your brand and reaching your audiences. One way to do so can be by inculcating a
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About
Exhibit 360 is a solutions platform by Blues N Coppers. Exhibit 360 offers endless possibilities for brands to create interactive experiences for their customers and enable sales right from the web browser.
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